Thanks to modern technology, investment options are opening up to more and more people. For those with little prior experience, though, the array of options available to a new investor can be daunting. Even those with some successful investments under their belts are always looking for the next good addition to their portfolio and finding a plethora of potential options. Amidst all these options, buying precious metals stands out as a good choice for any investor— but why?

The term “precious metals” includes silver, platinum, palladium, and others, but the metal most often discussed is gold. Even our language values gold above the others, with terms such as “the gold standard” referring to not only a specific economic meaning but also a general feeling of quality. Gold is both beautiful and useful, being one of the metals that can be most easily shaped into any form. Many experts recommend buying precious metals, particularly gold, as part of any investment portfolio, for a few reasons.

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